Mission

Pawtocol is building a multi-functional platform that can seamlessly integrate into the average pet parent’s daily life, to make crucial pet care decisions easier, reduce the lifetime cost of pet ownership, and ultimately improve the lives of pets everywhere.

Vision

The Pawtocol vision is to introduce the new era of decentralization and transparency to the pet industry.

Network participants will be incentivized to collect and feed data to Pawtocol’s AI – which in turn will make AI-enhanced diet and care recommendations for crowd-verified food products, toys, and service providers. Pawtocol will naturally reward quality businesses by allowing their products and services to appear in targeted in-app recommendations and open doors to a vast audience of new potential customers.

The market for electronic pet wearable devices is on the rise and in need of a unified ecosystem for a pet owner to connect their devices and stay updated on their pet’s well-being through a single interface. Pet technology will be given an interconnected platform where various pet tech wearables and IoT devices can connect, share their data, and interact via the Pawtocol API.

Across many industries, the platform business model has become a crucial building block for waves of technological innovations. The most advanced digital products and services that come to market today are based on platform business models; a model that most business owners have begun to explore and intend to make core to their growth strategies. Pawtocol uses a platform business model–and is the first pet technology platform to incorporate AI learning along with a blockchain-based incentivization structure.

ICO Roadmap